There’s not much they could have added to the strip without a major overhaul, so there was tons of potential (dancing boys behind glass and private party rooms if they spent the money) but no one was buying into it just yet. There was a lot of problems… shoddy promotions, retrofitted decor and not a very inviting when you have an established Neighborhood bar, sports bar, trendy dance club, and a bar to be seen at all in a row. The RedRoom is a new business… but not doing very well. So when an investor has a chance to get a building with a liquor license downtown, they jump at it without thinking. The building housed a restaurant that moved. The location are all historical buildings owned by millionaires, the businesses inside are owned by whoever can find investors. Licenses to serve stay with the building location, not with the people who own the business. Hyhybt: Derek Williams: Snapdragon: There’s a lot of stupidity here is Texas because we have alcohol Nazis that regulate everything alcohol and how it’s served.